New Egg Security Company Sees Huge Growth

by B. S. Ryter

Egg prices are sky high right now. Inflation seems to be sticky, and the price of eggs will probably remain elevated for a while. The bird flu and the government’s reaction to bird flu are the culprits of this egg inflation. Since 2022, the government has killed over 160 million chickens because of the bird flu, and the majority of these were egg-laying hens. Also, the bird flu has killed millions of chickens. As you were taught in economics, less supply + more demand = higher prices. But, there is always opportunity in crises, and a local company has taken advantage of the current egg price crisis.

Bill Broody has owned a small farm for years, and he’s had chickens since he bought the farm. Broody has been selling his eggs for years, and the residents of Strong River Bend (SRB) love his farm raised eggs. Broody said, “I’ve been making a killing lately since egg prices have gone up. But, I’ve had a problem recently with egg theft, and I’ve heard other people are having the same problem. People have been coming to the farm at night and stealing my eggs. I ended up hiring a guy to watch over the farm at night, and the theft stopped. I’m always looking to make an extra buck, and an idea popped into my head. I can start an egg security company to help other small farmers protect their eggs, and so here we are.”

Broody reached out to multiple farmers in The Valley, and they all said they would use his security firm if he created it. Eggcellent Security was born, and he got to work acquiring security guards. As of now, he has 18 security guards that are working for his firm.

Broody said, “I have 18 guys working for me, and I need a lot more. I’ve got guys from all walks of life working for me. I’ve got firemen that work on their days off, and I’ve got guys that work offshore that work when they’re home. I’ve a got a couple teenagers that are working for me too. It’s not very exciting work, but we pay pretty well.”

Eggcellent Security is unique in that it’s the only security firm devoted specifically to eggs that we’re aware of, and it’s also a vertically integrated security firm. They protect the hens before the eggs are hatched, they collect the eggs, they provide security during transport to market, and they provide protection at retail stores as well. Broody said, “We provide security from beginning to the end- from the coup to the grocery store. Grocery stores have been very appreciative of our service, because many had been having egg theft.”

I was able to speak to a couple of Broody’s security guards. One said, “I ain’t gonna lie, this is pretty boring work. It gets really boring at night; I bring my dog with me to keep watch at night. But, the money is pretty good, so I’ll keep doing it as long it lasts. The other one said, “It’s crazy that this job even exists, but it is what it is. I take my job seriously, and I’m gonna protect these farmer’s most precious assets- their laying hens.”

Broody added, “We’re gonna have to change the old saying “golden goose” to “golden hen.” This gig won’t last forever, because egg prices will eventually come back down. But, I’m gonna ride the wave as long as I can, and I’m gonna keep cashing these checks.”

Broody is looking to expand, and he’ll be able to as long as egg prices stay elevated. He is also thinking about creating another firm to deliver eggs to customers; it would be like Doordash but for eggs only. We’ll see if that gets off the ground.